PS Isaboke calls for responsible data use as AI reshapes marketing
Principal Secretary for Broadcasting and Telecommunications Stephen Isaboke has urged marketers to embrace artificial intelligence (AI) responsibly, saying the growing value of consumer data demands stronger protection as the technology transforms the marketing profession. Speaking as the chief guest at the 2026 Marketing Society of Kenya (MSK) Marketers Summit in Nairobi, Isaboke said data has
The post PS Isaboke calls for responsible data use as AI reshapes marketing appeared first on TV47 Digital. Read More
Leave a Reply